Rally Growth Update #1
Hi everyone,
It has been exactly one month since we kicked off the Rally response to the RLY Growth Challenge and I wanted to share a quick update on how things are going.
So far we have launched two new growth campaigns:
- Creator Referrals - Creators will be paid 5,000 RLY for every new Creator they refer who launches a coin and reaches 100 new community members.
- Creator Bonuses / Giveaways - Creators can run any type of new user bonus/giveaway they want, and it will be entirely funded (up to 100 RLY per new user) by Rally.
All of the campaigns are still very early but we are beginning to see some new users as a result. Here are some of the highlights from our current programs:
Referrals
- 68 total referrals have been submitted by 24 individual Creators
- 17 of those referred Creators have submitted their applications. 2 of them have made it through the approval process and are eligible to launch their coin. Of the 15 Creators who have not yet been approved, a few didn’t pass KYC requirements and a few were rejected by our community CAC, the rest we are still waiting to clear KYC requirements.
Bonus Giveaways
- 9 Creators have shown interest in launching their own bonus campaigns
- 3 are live and acquiring new users, 3 are ready to go live (just waiting on the Creator to begin marketing), and 3 are in progress and will be launching soon.
- So far we have only brought in ~50 new users via the live campaigns, but we just got started this week, so we expect to see more volume over the next few weeks.
Please reach out if you have any questions about this program or the results. We are ALWAYS looking for more referrals and more Creators to launch giveaway campaigns with us, so please connect with me if you are thinking about it!
Onwards and upwards 
,
Alec