As Rally, social tokens and NFTs continue to gain heat in the market, we’ve had the fortune of getting introduced to a handful of extremely influential individuals who can help us bring on some of the biggest “lighthouse” talent in the world to Rally. Bringing on these Tier 1A celebrities/creators can propel Rally to a completely different level. The value of bringing on these folks, both for social tokens and future NFT products, cannot be overstated. These lighthouse creators will help educate additional creators, fans and the crypto community on the value of social tokens.
Given this, we’re exploring a VIP tier ambassador structure. We have discussed this with a handful of highly-networked and influential folks and they are willing to work with Rally using this structure. We’d like to put up a proposal in the coming days for each of them (and share who they are) with the following structure:
- 150k/mo RLY retainer
- 250k performance incentive for each launched Tier 1A creator
- 6 month term with termination capability by Rally community
These Ambassadors will be managed directly by Nick Millman, Rally’s new VP Creator Partnerships, who will manage the creator outreach list and hold them to a high standard given the compensation level. For future ambassadors at this tier we can revise the compensation structure based on how this program performs, while also observing and adjusting compensation based on the price movements in $RLY.
While these are the largest grants we’ve done, we strongly believe that it will be worth it. The case studies, storytelling, PR, and marketing we can do around these celebrities will be huge. There are literally only a handful of people in the world that can unlock talent at this scale, and we recommend acting on these opportunities now.
Feel free to provide thoughts on this thread.